I've recently, once again, observed a phenomenom in Google Adwords that I'm starting to hear more and more about in forums, etc. Best I can tell, this is known as "The Google Slap".
One day my Adwords campaign is running along fine, most if not all keywords active, and I decide to tweak the bids, supposedly in an effort to increase my CTR. Lo and behold, once I've changed the bid, the quality of the keyword drops to poor, and all of a sudden the keyword that was formerly active now has a minimum bid of $1, $5 or even $10.
Is anyone else seeing this type of thing happening in Adwords????
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